Media Buyer

About the role

We are seeking a results‑driven Media Buyer to develop and execute media plans that align with client objectives. You will work closely with creative, account and client teams to ensure campaigns are delivered efficiently across digital and traditional channels.

Key responsibilities

• Develop and implement media strategies, identifying target audiences and optimal channels.
• Execute media buys, negotiate rates, and secure placements with vendors.
• Monitor campaign performance, conduct A/B testing, and optimize based on data insights.
• Manage media budgets, provide forecasts and ensure strong ROI.
• Produce detailed performance reports and conduct post‑campaign analysis.
• Collaborate with creative, account managers and clients to ensure seamless execution.

Required profile

• Bachelor’s degree in Marketing, Advertising, Business or a related field.
• 3–4 years of experience as a Media Buyer with a focus on programmatic buying.
• Proven ability to analyze data, interpret metrics and optimize campaigns.
• Strong negotiation and vendor relationship skills.
• Excellent written and verbal communication.
• Detail‑oriented, analytical and able to thrive in a fast‑paced environment.

Required skills

• Programmatic advertising platforms (DSPs, SSPs, ad exchanges).
• Google Marketing Platform.
• The Trade Desk.
• DV360.
• A/B testing methodologies.
• Budget management and performance reporting.