Digital Marketer

About the role

We are looking for a proactive Digital Marketer to drive our paid media and social media initiatives. You will plan, execute and optimise campaigns across Google and Meta platforms while ensuring brand consistency and measurable results.

Key responsibilities

• Plan, launch and optimise Google Ads and Meta Ads campaigns, managing budgets to maximise ROI.
• Track performance using Google Analytics, Meta Business Suite and other tools; produce weekly and monthly performance reports.
• Create engaging digital assets with Canva and collaborate with creative teams for ad visuals and copy.
• Manage social media channels via Hootsuite, grow audience engagement and monitor market trends.
• Contribute to the overall digital marketing strategy, identifying new growth opportunities and lead‑generation tactics.

Required profile

• Google Certification in Digital Marketing or Ads.
• Minimum 2 years of hands‑on experience managing Google Ads and Meta Ads.
• Proven record of successful paid‑media campaigns.
• Strong analytical mindset with the ability to interpret data and make data‑driven decisions.
• Excellent communication skills and ability to work independently to meet deadlines.

Required skills

• Google Ads
• Meta Ads
• Google Analytics
• Meta Business Suite
• Canva
• Hootsuite

What we offer

• Competitive salary of KSHS 30,000 per month plus commissions.