Head Of Brands & Communication

About the role

This senior position sits at the centre of a multi‑brand media and telecommunications group, responsible for shaping how Wananchi, Zuku and SimbaNET are perceived by customers, investors and regulators. The role translates business objectives into compelling brand narratives, leads integrated campaigns and safeguards the group’s reputation.

Key responsibilities

• Define and drive long‑term brand architecture, positioning and equity for each brand while maintaining a coherent group narrative.
• Lead corporate communications strategy, including executive messaging, press releases, media briefings and annual reporting.
• Serve as senior authority for crisis communications and reputation management, creating protocols and responding swiftly to issues.
• Oversee planning and execution of integrated digital, ATL and BTL campaigns that deliver measurable engagement and conversion.
• Direct internal and employee communications to reinforce culture, align teams and support change‑management initiatives.
• Manage content strategy, social media channels and stakeholder engagement to ensure consistent storytelling across all touchpoints.
• Build and mentor a high‑performing brand and communications team, setting objectives and monitoring performance.

Required profile

• Executive‑level experience (minimum 12 years) in brand management and corporate communications, preferably within media, telecommunications or IT.
• Proven track record of developing and implementing brand architecture and integrated marketing campaigns.
• Demonstrated ability to lead crisis communication and reputation management efforts.
• Strong leadership skills with experience building and managing multidisciplinary teams.
• Excellent written and verbal communication skills, with the ability to craft messages for diverse audiences.

Required skills