Digital Marketer (Part Time)

About the role

The school is looking for a part‑time Digital Marketer to boost its online presence and support student admissions. You will manage social media channels, create engaging visual content, run advertising campaigns and keep the website up‑to‑date.

Key responsibilities

• Manage Facebook, Instagram, TikTok, YouTube and WhatsApp accounts, ensuring consistent communication.
• Develop and maintain a content calendar covering school activities, programmes and events.
• Produce and edit photos and short‑form videos using a smartphone or camera; create Reels, TikToks, Stories and graphics.
• Set up and optimise targeted Facebook and Instagram ad campaigns to generate enquiries.
• Update basic website content and apply elementary SEO techniques.
• Track engagement, leads and advertising performance; prepare simple monthly reports.
• Respond to prospective parent enquiries and coordinate with the admissions team.

Required profile

• No specific academic qualification required.
• At least one month of experience in digital marketing or social media management.
• Availability to work part‑time on‑site in Nairobi.

Required skills

• Social Media Management (Facebook, Instagram, TikTok, YouTube, WhatsApp)
• Facebook and Instagram advertising
• Photo and video editing using a smartphone or camera
• Graphic creation for Reels, TikToks and Stories
• Basic SEO principles
• Website content updating

What we offer

• Salary of KES 10,000 per month plus commissions.
• Opportunity to work in an educational environment and develop digital marketing expertise.