Regional Sales Manager

About the role

SunCulture is hiring a Regional Sales Manager in Nairobi (Westlands), reporting to the Head of Sales. The role manages all sales activities within a defined geographical region and is field-based, requiring careful planning across the region. It suits someone passionate about sales and people management who wants to join a tech-driven, innovative social impact business focused on small-scale farmers.

Key responsibilities

• Help set sales targets and make sure Sales Team Leads understand them, then own the regional targets and work toward 100% achievement.
• Run daily, weekly, monthly and quarterly sales performance reviews, supporting the team in the field and remotely.
• Ensure proper agent distribution across the territory, solve agents' issues, explain commission structures and retrain agents regularly.
• Lead joint fieldwork and weekly training with Sales Team Leads and agents to drive agent recruitment.
• Review weekly work plans and ensure the team follows the recruitment process and achieves targets month on month.
• Analyze competitor activity in the region and assess business development opportunities.
• Manage Sales Team Leads, give them the tools and support they need, and attend industry events and conferences to build partnerships and generate leads.
• Keep team activities aligned with the sales strategy.

Required profile

• Bachelor's degree in Sales and Marketing or a related field.
• At least 2-4 years of experience in a leadership role managing teams.
• Experience in a direct, target-driven sales business; experience developing new territories is an advantage.
• Ability to speak the local language and willingness to visit farms and do door-to-door sales.
• Experience in solar/off-grid pump systems is an advantage.

Required skills

• Excellent communication, listening and negotiation skills.
• Group presentation and selling ability.
• Team management, mentoring and coaching.
• Comfortable with ambiguity and detail-oriented, delivery-focused.