Branch Manager

About the role

The Branch Manager acts as the CEO of the local branch, responsible for driving sales growth, expanding market share, and ensuring compliance with company standards. You will lead a high‑performing team, protect assets, and transform the branch into a consistently top‑performing business unit.

Key responsibilities

• Own and achieve all branch sales targets (monthly, quarterly, annual) by translating company strategy into local sales plans.
• Develop deep market intelligence on customer behavior, traffic patterns, and competitor activity, and share insights with senior sales leadership.
• Build, lead, and retain a disciplined, customer‑focused team; set KPIs, coach staff, and conduct performance reviews.
• Enforce full compliance with company policies, pricing approvals, cash‑handling controls, and act as first line of defense against fraud.
• Take ownership of stock accuracy and inventory control, ensuring optimal product availability.

Required profile

• Proven leadership experience in a retail or sales environment.
• Strong understanding of local market dynamics and customer segmentation.
• Ability to develop and execute sales plans that meet or exceed targets.
• Commitment to compliance, risk mitigation, and operational excellence.
• Excellent communication and coaching skills.

Required skills