Consumer & Market Insight Brand Building Specialist & Growth Partner
Unilever · Nairobi
Job description
About the role
Unilever is seeking a Consumer & Market Insight (CMI) Brand Building Specialist & Growth Partner to join its Foods function in Nairobi. The role sits within the CMI team, reporting to the CMI Growth Partner and works closely with marketing, brand, and commercial teams to translate data and research into growth ideas.
Key responsibilities
- Support CMI Growth Partners by leading specialist analytics and brand‑building initiatives.
- Analyse multiple data sources (UBS, BGS, social, search, trends, primary research) to uncover brand levers.
- Drive innovation and renovation research, media testing, and deployment optimisation.
- Develop customer growth stories for new innovations and lead PLE (Product‑Level Evaluation) activities.
- Partner with brand teams to measure brand love, experience elevation, and performance against targets.
Required profile
- Curious, analytical mindset with a passion for connecting data points.
- Strong storytelling ability to influence brand and marketing decisions.
- Experience working with cross‑functional teams and presenting insights to senior leadership.
Required skills
What we offer
- Full‑time permanent contract with local terms.
- Opportunity to work on globally recognised brands.
- Inclusive, collaborative and flexible working environment.
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Published 1 day ago
Expires 1 month from now
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Unilever
Nairobi
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