Social Media Content Creator – Solar Industry Experience Required

About the role

We are looking for a creative Social Media Content Creator with solid experience in the solar industry to manage and grow our corporate presence on Facebook and LinkedIn. The role involves researching B2B topics, producing engaging written and visual content, and supporting lead generation for our energy solutions.

Key responsibilities

• Manage and expand the company’s Facebook and LinkedIn corporate accounts.
• Research, select, and develop topics related to solar power, energy storage, new energy solutions, industrial equipment, and the B2B market.
• Write professional captions, articles, posts, and marketing copy in English.
• Create and publish graphics, images, reels, and short‑form videos using tools such as Canva and CapCut.
• Identify, connect with, and engage potential customers and business partners on LinkedIn and other professional platforms.
• Monitor social media trends and propose new content ideas and strategies.
• Support lead generation and brand awareness through digital channels.
• Maintain a consistent and professional corporate brand image across all social media platforms.

Required profile

• Familiarity with the Kenyan B2B market.
• Excellent English writing and business communication skills.
• Proven experience managing corporate Facebook and LinkedIn accounts.
• Ability to independently research topics, create content, and publish posts.
• Knowledge of solar power, energy storage, new energy sources, industrial equipment, or the B2B sector (preferred).
• Strong creativity, initiative, and attention to detail.
• Previous experience in operations, digital marketing, social media management, or a related role (preferred).
• A portfolio of previous work (highly preferred).

Required skills

• Canva
• CapCut
• Facebook
• LinkedIn