Business Development Manager – Bancassurance

About the role

The Business Development Manager – Bancassurance will lead the growth of both General and Life insurance portfolios through bancassurance channels, driving revenue, market share and profitability for the company.

Key responsibilities

• Develop and execute the bancassurance strategy to meet premium income, profitability and market share targets.
• Drive General and Life Insurance sales via partner banks, branches, relationship managers and intermediaries across retail, SME and corporate segments.
• Identify, negotiate and close new business opportunities, leveraging cross‑selling, upselling and group synergies.
• Partner with bank management and internal stakeholders to embed insurance solutions into customer acquisition and retention initiatives.
• Monitor customer preferences, competitor activity and market trends to adapt sales strategies.
• Provide timely quotations while ensuring compliance with quality, credit control and company guidelines.
• Maintain strong product and market knowledge and contribute to new product development and pricing.
• Train, coach and evaluate bancassurance intermediaries and sales teams to improve performance and compliance.
• Report on new business, renewals, prospects and key performance metrics.
• Manage client and partner relationships to enhance satisfaction, retention and long‑term growth.

Required profile

• Bachelor’s degree in Insurance, Marketing or a related business discipline.
• Diploma in Insurance (ACII or AIIK) and membership of CII or IIK.
• Minimum 10 years’ experience in business development and sales of General and Life insurance products.

Required skills

• Strong knowledge of insurance products, underwriting and regulatory requirements.
• Customer‑focused mindset with proven commercial acumen.
• Strategic thinking, analytical ability and sound decision‑making.
• Effective stakeholder engagement, negotiation and presentation skills.
• Proficiency with insurance sales platforms and data analysis tools.