Sales Development Representative (SDR) Team Lead

About the role

CloudPlexo is seeking an experienced Sales Development Representative (SDR) Team Lead to coach and grow its SDR function. This player‑coach position will shape prospecting strategy, build a high‑performing team, and ensure a steady flow of qualified pipeline for the sales organization.

Key responsibilities

• Lead, coach, and develop a team of SDRs, setting clear expectations for activity, quality, and pipeline generation.
• Design and optimise outbound prospecting strategies across cold calling, email, LinkedIn, and other channels.
• Create and maintain an SDR playbook, training materials, call scripts, and messaging frameworks.
• Partner with Account Executives to improve handoffs and feedback loops.
• Analyse performance metrics (activity, meetings booked, conversion rates) and implement process improvements.
• Identify opportunities to enhance sales tools, automation, and AI‑enabled workflows.

Required profile

• 4+ years of experience in B2B sales development, business development, or inside sales.
• 1‑2+ years of experience leading, coaching, or managing SDRs/BDRs.
• Proven hands‑on outbound prospecting and pipeline generation expertise.
• Experience in SaaS, technology, cloud, IT services, or cybersecurity is a plus.
• Strong understanding of the SDR‑to‑AE sales process.
• Experience working with CRM and sales intelligence tools.
• Analytical mindset with solid performance‑management skills.

Required skills

• CRM
• Sales intelligence tools

What we offer

• Opportunity to build and shape an SDR team from the ground up.
• Close collaboration with senior commercial leadership.
• Access to AI and modern sales technology.
• Potential for growth into broader commercial leadership roles as the company scales.