Senior Manager, Marketing Strategy & Operations

About the role

As Marketing Strategy and Operations Senior Manager, you will be the strategic right-hand implementer to the VP of Marketing. You will design and run the marketing operating system that coordinates and scales content, media, social, paid, ambassadors, web, campaigns and automation, while owning key initiatives and giving hands-on support. The role is split roughly 40% special marketing projects, 40% marketing operations and 20% Chief of Staff work supporting the VP.

Key responsibilities

• Lead complex cross-functional marketing projects from problem definition through design, launch, test, iteration and scale, measuring qualitative and quantitative impact
• Support marketing teams needing extra capacity or expertise, and help define the project portfolio with marketing leadership
• Define success metrics and test plans, report results honestly, document wins, build playbooks and hand off to a permanent owner
• Own annual and quarterly planning and OKRs, analyze performance and customer insights to find growth levers, and lead the organization through operating change including AI-enabled ways of working
• Own marketing budget and headcount planning with Finance, partner with People on hiring plans, and manage vendor evaluations, procurement and tool onboarding
• Manage the leadership operating rhythm (staff meetings, business reviews, offsites, all-hands, retreats) and advise marketing leadership with candid feedback

Required profile

• 5-7 years in strategy, chief of staff, management consulting, indie hacker, agency or marketing/growth or GTM operations
• Proven track record leading complex cross-functional initiatives in fast-paced, ambiguous environments
• Experience with large marketing budgets, including forecasts, budgeting, headcount planning and investment tradeoffs
• Experience with hiring, recruiting and onboarding operations
• Excellent presentation skills and experience building executive decks
• Ability to travel about 2-5 times per year to one of the company's operating countries

Required skills

• Lifecycle marketing, SEO, SMS and push, paid channels, social, content, creator, earned media, thought leadership, events, B2B and/or B2C, SaaS marketing, digital marketing and segmentation
• First-principles thinking, program management and strong organization
• Familiarity with common marketing technology tools

What we offer

• Kenya base salary of $83,820 with a 10% bonus target and an annual benefits stipend of $8,454
• United States base salary of $120,750 with a 10% bonus target and a stipend of $21,393
• United Kingdom base salary of £77,600 with a 10% bonus target and a stipend of £2,760