Fuel Card Sales Manager

About the role

A leading Kenyan petroleum marketing company, operating a wide network of service stations and supplying fuel, lubricants and energy solutions, is hiring a Fuel Card Sales Manager through its head office in Nairobi. The role drives the sales, marketing and business development strategy for the fuel card portfolio, which serves fleet operators, corporates and SMEs, and leads a team of Fuel Card Territory Managers and a Fuel Card Retail Coordinator.

Key responsibilities

• Drive fuel card sales volumes, revenue and client acquisition targets across Kenya, build a sales strategy and report regularly to senior management
• Lead, coach and manage the territory managers and retail coordinator, set performance targets and organise training
• Advise on product pricing, discount structures and value-added offerings, and benchmark against competitors
• Partner with marketing to run promotional campaigns and support sales collateral and digital content
• Build relationships with corporate accounts, fleet operators and channel partners, and act as escalation point for major client issues
• Oversee trade receivables and credit limits in line with company credit policy, working with finance and credit control
• Prepare sales performance reports, market analysis and revenue forecasts, and track KPIs such as volume sold, active cards, retention and receivables aging

Required profile

• Bachelor's degree in Marketing, Business Administration, Finance or a related field
• At least 8 years of progressive sales and business development experience, including 3 years in a middle management or team leadership role
• Demonstrated experience in fuel card sales, fleet solutions, commercial fuel or a similar B2B environment is strongly preferred
• Proven track record of meeting or exceeding sales targets and managing high-performing teams
• Experience in credit management and trade receivables in a sales environment
• Strong understanding of the petroleum / downstream energy sector in Kenya is an added advantage

Required skills

• Proficiency in MS Office Suite
• Familiarity with CRM systems and sales reporting tools is desirable
• Excellent communication, negotiation and stakeholder engagement skills