Retail Marketing Supervisor

About the role

The Retail Marketing Supervisor will lead day‑to‑day marketing execution for MICASSO Tile Plaza, driving customer traffic, engagement, qualified leads and sales opportunities. This hands‑on role owns the marketing calendar and ensures campaigns, events, partnerships, CRM activities and digital communications are planned, executed, tracked and continuously improved.

Key responsibilities

• Manage daily showroom marketing activities and develop initiatives that attract visitors.
• Plan, execute and evaluate marketing campaigns from concept to completion, coordinating creatives, suppliers and internal teams.
• Generate and track leads, working closely with Sales to ensure follow‑up and conversion.
• Organise and coordinate events, activations, workshops and designer/architect engagements.
• Maintain and segment the customer and professional database, creating targeted WhatsApp, SMS and CRM campaigns.
• Support partnership development and monitor performance of all marketing initiatives.

Required profile

• Proactive and able to work independently without constant supervision.
• Strong coordination and execution skills across multiple marketing channels.
• Ability to translate marketing objectives into clear activities, timelines and measurable results.

Required skills