Sales Development Representative (SDR) – Kenya

About the role

We are seeking a motivated Sales Development Representative (SDR) to drive business growth by identifying and qualifying potential clients. The SDR will play a key role in prospecting, outreach, lead generation, and setting appointments for our sales team.

Key responsibilities

• Identify and research potential clients and business opportunities.
• Conduct outbound outreach via email, phone calls, and social platforms.
• Qualify leads and schedule meetings for the sales team.
• Maintain accurate records of outreach and lead activity.
• Follow up with prospects and nurture relationships.
• Collaborate with sales and marketing teams to improve lead generation efforts.
• Meet outreach and performance goals.
• Stay updated on products, services, and industry trends.

Required profile

• Experience in sales, customer service, lead generation, or a related role.
• Strong communication and interpersonal skills.
• Confidence in outreach and relationship building.
• Ability to manage multiple leads and tasks simultaneously.
• Strong organizational and time‑management abilities.
• Goal‑oriented mindset with problem‑solving capabilities.
• Ability to work both independently and collaboratively within a team.

Required skills

• Familiarity with CRM systems and sales tools.