Channel Manager - Smartphone Distribution, Kenya

About the role

ZTE is looking for an experienced, results-driven Channel Manager to join its Terminal Business team in Kenya. The role covers developing and managing local distribution channels, expanding retail coverage, driving smartphone sales growth and strengthening ZTE's market presence. Candidates with previous experience at Transsion (TECNO, Infinix, itel) or other leading smartphone brands are highly preferred.

Key responsibilities

• Develop and execute channel sales strategies to meet business targets, and identify, develop and manage distributors, wholesalers, dealers and retail partners.
• Expand channel coverage across key cities and regions and build strong relationships with channel partners.
• Drive smartphone sales growth, monitor sell-in, sell-out, channel inventory and product availability, and coordinate product launches with internal teams.
• Improve retail coverage, product visibility and in-store sales, and support promotions, merchandising and sales incentives.
• Monitor market trends, competitor activities, pricing and channel strategies, and track competitors such as TECNO, Infinix, itel, Samsung and Xiaomi.

Required profile

• Bachelor's degree in Business Administration, Marketing, Sales or a related field preferred.
• At least 3-5 years of experience in smartphone sales, channel development or distribution management in Kenya.
• Previous experience with Transsion (TECNO, Infinix, itel) is highly preferred.
• Strong understanding of the Kenyan smartphone market, distribution structure and retail ecosystem.
• Established relationships with distributors, wholesalers and key retailers are a strong advantage.
• Proven track record of achieving sales targets and expanding channel coverage.
• Fluency in English and Swahili; willingness to travel within Kenya as required.

Required skills

• Strong negotiation, communication and relationship management skills.
• Ability to work in a target-driven environment.