Brand & Marketing Execution Lead
AMAROM HCM SERVICES LTD · Comté de Nairobi
Job description
About the role
Our client, a leading engineering and industrial solutions provider, is looking for a Brand & Marketing Execution Lead to drive brand visibility, generate high‑quality leads, and support ambitious growth targets. The role blends strategic planning with hands‑on execution across multiple marketing channels.
Key responsibilities
- Develop and implement strategic marketing plans aligned with business objectives.
- Ensure consistent brand positioning across all channels.
- Lead marketing campaigns, activations, trade events, and product launches.
- Manage digital initiatives such as social media, content creation, website performance, SEO, and email marketing.
- Coordinate external agencies and service providers.
- Conduct market research, competitor analysis, and gather customer insights.
- Collaborate with sales teams to drive lead generation and conversion.
- Track campaign performance and produce ROI‑focused reports.
- Supervise and mentor the Marketing Assistant.
Required profile
- Bachelor's degree in Marketing, Business, Communications or related field.
- Minimum 5 years of experience in a marketing role with proven execution capability.
- Experience managing campaigns, activations, and external agencies.
- Background in manufacturing, engineering, industrial or B2B environments is a plus.
- Experience in an ISO‑certified environment is an advantage.
Required skills
- SEO
- Email marketing
- Social media management
- Digital marketing analytics
- Performance measurement tools
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Published 2 hours ago
Expires 1 month from now
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AMAROM HCM SERVICES LTD
Comté de Nairobi
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