Head of Sales & Marketing

About the role

The Head of Sales & Marketing will lead the development and execution of sales and marketing strategies for GemSuites, driving revenue growth and market share in the hospitality sector.

Key responsibilities

• Develop and implement sales and marketing strategies to achieve revenue targets and grow market share.
• Lead, coach and manage a team of 3‑5 sales and marketing professionals.
• Drive corporate sales, key account management, business development, MICE, conferences and events.
• Identify new business opportunities, acquire key accounts and strengthen existing client relationships.
• Prepare and manage the annual sales and marketing budget, monitor expenditure and measure ROI.
• Oversee digital marketing, promotional campaigns, brand visibility and direct‑booking initiatives.

Required profile

• Bachelor’s degree or diploma in Sales & Marketing, Hospitality Management, Business Administration or related field.
• Minimum 7 years of relevant hotel sales and marketing experience, including at least 3 years in a senior leadership role.
• Proven track record of achieving hotel sales targets and delivering measurable revenue growth.
• Strong leadership, negotiation, analytical and relationship‑management skills.

Required skills

• Budget management and sales forecasting.
• Corporate account acquisition and performance management.
• Understanding of hotel revenue drivers, MICE and digital marketing.