Social Content Creator (Brand Storyteller)

About the role

A client of Summit Recruitment & Search, a leader in sustainable tourism and community engagement, is looking for a Social Content Creator in Nairobi. The role involves creating compelling, engaging content that resonates with the audience and strengthens the brand's reputation, in line with its mission to protect the web of life and support the communities it serves.

Key responsibilities

• Develop engaging and visually appealing content for social media platforms
• Capture high-quality images and videos that enhance the social media presence
• Edit and produce video content aligned with the brand's story and message
• Analyse social media performance and use insights to optimise content strategies
• Collaborate with marketing and design teams to keep content aligned with company goals
• Stay updated on industry trends to keep content fresh and relevant
• Manage and curate content calendars for consistent, timely delivery
• Monitor social media communities and engage with followers to build relationships

Required profile

• Bachelor's degree in Journalism, Communications, Digital Marketing or a related field
• Some experience in content creation, with a portfolio of published work
• Willingness to travel to camps and spend extended periods capturing content

Required skills

• Skills in capturing and developing high-quality images and videos
• Understanding of SEO and content marketing strategies
• Familiarity with content management systems and social media platforms
• Strong communication and teamwork, attention to detail and ability to meet deadlines