Business Development Executive – B2B Sales for AgriTech

About the role

Synnefa is looking for a results‑driven Business Development Executive to turn its innovative agri‑technology solutions into signed contracts. Based in Nairobi, you will work closely with the CEO, field teams, agronomy and engineering to identify and close deals with cooperatives, processors, NGOs and government bodies.

Key responsibilities

• Identify, engage and close new B2B customers, focusing first on cooperatives and mid‑tier agro‑processors.
• Manage the full sales cycle from prospecting to contract signing, including discovery sessions, demos and solution presentations.
• Own and maintain a well‑documented CRM pipeline, providing weekly updates and accurate forecasts.
• Translate customer needs into tailored technical‑commercial proposals in collaboration with technical, agronomy and engineering teams.
• Support pricing, proposal preparation and negotiation processes.
• Build and nurture relationships with key institutional decision‑makers and represent Synnefa in client meetings and field visits.

Required profile

• Proven experience in B2B sales or business development, preferably in the agriculture or technology sector.
• Strong commercial discipline with a track record of closing complex deals.
• Ability to work independently, travel frequently to field sites and maintain a results‑oriented pipeline.

Required skills

• IoT
• Hardware
• Software
• Data‑driven services