Digital Commercial Executive

About the role

Mediamax is hiring Digital Commercial Executives in Nairobi to support the growth of its digital advertising revenue. The role identifies prospects, initiates conversations with businesses and helps turn leads into paying clients. It suits early-career sales, marketing, business development or customer-service professionals who are motivated, coachable and eager to become independent digital advertising sales executives.

Key responsibilities

• Identify and research prospective advertisers across SMEs, growing businesses and larger organisations.
• Conduct outbound prospecting through calls, emails, networking, referrals and client visits.
• Introduce Mediamax's digital advertising products and explain their value to prospective clients.
• Arrange meetings and support discovery conversations to understand client objectives, audiences and marketing needs.
• Assist in preparing presentations, quotations, proposals and campaign recommendations.
• Follow up on leads, keep accurate records and update the sales pipeline in the CRM.
• Support Account Managers with lead generation, client research, meeting preparation and campaign follow-ups.
• Work with creative, content and ad operations teams so client requirements and campaign briefs are captured accurately.
• Progressively take ownership of smaller accounts and sales opportunities while working towards agreed activity and revenue targets.

Required profile

• 1-2 years' experience in sales, customer service, business development, telesales, marketing or another client-facing role; strong potential candidates with relevant internship or attachment experience will also be considered.
• Genuine interest in digital advertising, media, marketing and business development.
• Confident verbal and written communication, with a professional approach to outreach and follow-up.
• Willingness to make outbound calls, conduct prospect research, arrange meetings and work towards measurable targets.
• Coachability, initiative, resilience, organisation and a strong willingness to learn.
• Diploma or bachelor's degree in Sales, Marketing, Business, Communications or a related field is desirable; relevant practical experience may be considered.

Required skills

• Basic computer literacy
• Readiness to learn CRM tools, digital advertising products and sales processes