Sales Executive – Lubricants (80-100K)

About the role

The Lubricants Sales Executive will be responsible for driving sales growth, customer acquisition, market penetration and channel development for the company’s automotive, industrial and specialty lubricant products within the assigned territory. The role reports directly to the Area Sales Manager and requires on‑site work in Nairobi or Mombasa.

Key responsibilities

• Develop and execute territory sales plans to meet monthly, quarterly and annual targets, acquiring new customers across automotive, industrial and specialty segments.
• Grow sales within existing accounts through cross‑selling, up‑selling and strong relationship management with workshops, fleet operators and industrial customers.
• Identify, appoint and develop wholesalers, distributors, dealers and retailers, supporting them to achieve agreed sales and distribution objectives.
• Negotiate pricing, contracts and credit terms within approved guidelines and resolve customer complaints to ensure high satisfaction.
• Conduct regular market visits to monitor competitor activity, gather intelligence and provide actionable recommendations to management.
• Plan and execute sales promotions, trade schemes, exhibitions and product training programmes to increase brand visibility and demand.

Required profile

• Diploma or bachelor’s degree in Sales & Marketing, Business Administration, Commerce, Automotive or Mechanical Engineering or a related field.
• 2–4 years of sales or business development experience in lubricants, petroleum, automotive aftermarket or other technical B2B sectors.
• Experience managing distributors, dealers or key accounts is an advantage.

Required skills

• Lubricant product knowledge