Administrative Assistant – Public Relations & Media Office

About the role

The University is seeking an Administrative Assistant for its Public Relations & Media Office. The role supports media and PR activities, creates content in Arabic and English, and helps promote the university’s image.

Key responsibilities

• Support execution of media and public relations initiatives to enhance the university’s visibility.
• Coordinate with internal departments to gather information and media assets.
• Draft and prepare news releases, blog articles, and social media posts in Arabic and English.
• Manage and update university social media accounts in collaboration with the team.
• Assist in covering university events across various media platforms.
• Follow up on design and advertisement preparation with internal teams.
• Prepare periodic reports on campaigns and media activities.
• Coordinate with external entities and between Al Ain and Abu Dhabi campuses as needed.
• Ensure accuracy of all published content and maintain media archives.

Required profile

• Bachelor’s degree in Journalism, Public Relations, Marketing or a related field.
• 0–2 years of experience in media or public relations.
• Strong writing skills in Arabic; English proficiency is an advantage.
• Excellent communication, interpersonal, and organizational abilities.
• Ability to manage multiple tasks and work effectively within a team.

Required skills

• Arabic writing
• English writing
• Social media platforms management
• Canva or similar design tools