Marketing Officer – eMobility

About the role

M-KOPA Mobility is seeking a Marketing Officer to bring the brand to life across digital and on‑ground channels as the division scales in Kenya. You will own end‑to‑end campaign execution, create engaging content, and directly support the growth of one of Africa’s most dynamic mobility businesses.

Key responsibilities

• Plan, execute and track digital and field campaigns, from briefing creatives to scheduling, posting and performance reporting.
• Write copy and coordinate visuals for social media, email, SMS, WhatsApp and sales collateral.
• Organise and run product demos, trade shows, community events and other field activations.
• Monitor campaign metrics, share market insights and adjust strategy accordingly.
• Conduct competitor research and maintain regular reporting cadence.
• Track marketing spend against awareness and sales conversion goals to maximise ROI.
• Manage records of POSMs and branded merchandise.
• Collaborate with sales on lead generation and support partner marketing initiatives.

Required profile

• Degree in Marketing, Communications, Business or related field.
• 2–3 years of relevant marketing experience.
• Fluent in digital marketing tools and platforms.
• Strong written English; Swahili is a plus.
• Detail‑oriented, organised and proactive.
• Genuine curiosity about mobility, fintech or clean energy in Africa.

Required skills

• Meta Ads
• Google Ads
• Canva
• Mailchimp (or similar email marketing tool)

What we offer

• Full‑time, on‑site role in Nairobi.
• Career development programmes, coaching and on‑the‑job training.
• Family‑friendly policies, wellbeing focus and flexible work arrangements.