Business Development Manager

About the role

Kumbatia Seafood, which supplies artisanally sourced, sushi-grade seafood to East Africa, is looking for a driven Business Development Manager to build and lead its sales function. Reporting directly to the CEO, you will set up the company's sales processes, structures and performance targets from the ground up, working closely with the Branding and Operations teams.

Key responsibilities

• Establish and develop the Sales and Business Development function, including processes, structures and performance targets.
• Develop and execute the company's Go-to-Market (GTM) strategy.
• Set up, organise and manage the CRM system, ensuring accurate and consistent pipeline management.
• Build, manage and develop the sales, marketing and customer service team.
• Lead key account management with the CEO, covering regional HORECA/retail accounts and global North export accounts.
• Run inbound and outbound sales campaigns and customer acquisition initiatives.
• Pursue new business opportunities, partnerships and revenue channels.
• Track sales performance against KPIs and report regularly to management.
• Support dispatch and last-mile logistics to clients with the operations team.

Required profile

• Bachelor's degree in Business, Sales, Marketing or Commerce; a marketing certification (e.g. Chartered Institute of Marketing) is an advantage.
• 5+ years in sales or business development, including at least 1-2 years building or managing a sales team.
• Proven track record against revenue/KPI targets, ideally including experience setting up sales processes.
• Sector experience in high-end East Africa food/CPG distribution or seafood exports is a big advantage.

Required skills

• Hands-on CRM implementation and administration (HubSpot, Zoho CRM, Salesforce or similar).
• Strong leadership, team-building, negotiation and key-account management skills.