Sales Executive – Woodworking Machinery (Industrial Area)

About the role

We are seeking a dynamic Sales Executive to promote professional woodworking machinery and related industrial equipment to furniture manufacturers, timber processors, joineries, carpentry workshops, educational institutions and other manufacturing firms in the Nairobi industrial area.

Key responsibilities

• Identify and develop new business opportunities across the woodworking and industrial sectors.
• Promote and demonstrate woodworking machinery and related equipment to prospective clients.
• Conduct client visits, product demonstrations and prepare detailed quotations.
• Negotiate contracts and close sales to achieve monthly targets.
• Build and maintain strong, long‑term customer relationships.
• Represent the company at exhibitions, trade shows and industry events.
• Monitor market trends, competitor activities and provide feedback to management.
• Coordinate with technical teams during installations and provide after‑sales support.

Required profile

• Diploma or Bachelor’s degree in Business Administration, Sales & Marketing, Engineering, Wood Technology or a related field.
• Minimum 2 years of B2B sales experience, preferably in industrial or woodworking equipment.
• Excellent communication, negotiation and customer relationship management skills.
• Highly motivated, target‑driven and able to work independently.

Required skills