Key Account Manager
Reeds Africa Consult · Nairobi
Job description
About the role
The Key Account Manager will be responsible for managing and growing strategic customer accounts across Nairobi. You will drive sales, expand distribution, ensure strong brand presence and deliver profitability for assigned key accounts in the beverage sector.
Key responsibilities
- Build and maintain long‑term relationships with distributors, supermarkets, wholesalers, hotels and restaurants.
- Develop and execute tailored account plans to achieve volume, revenue and gross‑margin targets.
- Negotiate commercial terms, product listings, pricing and promotional campaigns in line with company guidelines.
- Ensure optimal product availability, stock levels, merchandising and brand execution at customer outlets.
- Identify market trends, competitor movements and new sales opportunities within existing and prospective accounts.
- Collaborate with Sales, Marketing, Finance and Supply Chain teams to guarantee prompt order fulfillment and service delivery.
- Generate regular sales updates, volume forecasts and account reviews while complying with alcoholic‑beverage regulations and corporate policies.
Required profile
- Bachelor’s degree in Business Administration, Sales, Marketing or a related field.
- 3–4 years of proven success in Key Account Management or Business Development within FMCG or beverage sector (alcoholic beverage experience preferred).
- In‑depth knowledge of modern trade, wholesale and distributor landscape in Kenya.
- Strong commercial negotiation, relationship‑building, analytical reporting and independent execution capabilities.
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Published 10 hours ago
Expires 1 month from now
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Reeds Africa Consult
Nairobi
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