Senior Manager, Marketing Strategy & Operations

About the role

GiveDirectly is hiring a Senior Manager, Marketing Strategy & Operations for a remote role based in Nairobi, Kenya. The manager acts as the strategic right-hand to the VP of Marketing, designing and running the marketing operating system that coordinates content, media, social, paid, ambassadors, web, campaigns and automation. The role is split roughly 40% on special marketing projects, 40% on marketing operations and 20% on Chief of Staff-style support for the VP. Candidates must be able to travel about 2-5 times a year to one of the company's countries of operation.

Key responsibilities

• Lead complex cross-functional marketing projects from problem definition through design, launch, test, iteration and scale, measuring qualitative and quantitative impact
• Offer hands-on support to marketing teams on high-priority projects and define success metrics and test plans up front
• Build playbooks, document what works and hand off to a permanent owner or team
• Own annual and quarterly planning and OKRs, analyze performance and customer insights, and lead the transition to AI-enabled ways of working
• Own marketing budget and headcount planning with Finance, partner with People on hiring plans, and manage vendor evaluations, procurement and tool onboarding
• Manage the leadership operating rhythm (staff meetings, business reviews, offsites, all-hands, retreats) and advise the VP of marketing on strategy and priorities

Required profile

• 5-7 years in strategy, management consulting, GTM operations, marketing or growth roles
• Proven track record leading complex cross-functional initiatives in fast-paced, ambiguous environments
• Experience with large marketing budgets, including forecasts, budgeting, headcount planning and investment trade-offs
• Experience with hiring, recruiting and onboarding operations
• Excellent presentation skills and experience building executive-level decks
• Experience managing executive operating rhythms and leadership meetings

Required skills

• Lifecycle marketing, SEO, SMS and push, paid channels, social, content, creator, earned media, thought leadership, events, B2B and/or B2C, SaaS marketing
• First-principles thinking, program management and strong organization
• Familiarity with common marketing technology tools

The deadline to apply is 09/11/2026. Applications are submitted through the corporate staffing agency that posted the vacancy.