Head of Sales – Country Manager

About the role

City Walk Ltd, a leading fashion and footwear retailer in Kenya, is seeking a dynamic Head of Sales – Country Manager to steer its nationwide sales operations. The role will oversee multiple retail branches, drive revenue growth and ensure a superior customer experience across the country.

Key responsibilities

• Develop and execute a comprehensive sales strategy to achieve revenue targets.
• Monitor and improve performance of all retail branches, including inventory and stock optimization.
• Lead, coach and expand high‑performing sales teams across Kenya.
• Analyse sales data, prepare financial reports and provide insights for decision‑making.
• Enhance brand presence and customer experience through targeted marketing initiatives.

Required profile

• Proven experience in multi‑branch retail management, preferably in fashion or footwear.
• Strong track record of delivering commercial results and managing budgets.
• Excellent leadership and team development abilities.
• Ability to work on‑site in Nairobi and travel across the country as needed.

Required skills

• Sales strategy formulation and execution.
• Marketing and market research.
• Sales performance tracking and reporting.
• Sales management and inventory optimization.